Athletics
Licensing

ABOUT LICENSING & TRADEMARKS
The Siena College licensing program was developed to promote, protect, and control the proper usage of the Siena College brand. The College manages the presentation of the brand which includes all use of trademarks, service marks, logos, insignias, seals, symbols, or slogans that is associated with or referring to Siena College. The College requires all who use these marks to obtain the approval from Siena College before producing any products that utilize the Siena College brand.

Siena College has partnered with Strategic Marketing Affiliates (SMA) to help manage the licensing of the College marks. All revenue generated through licensing is reinvested into Siena College to help fund and support the Siena Athletics program.

HOW TO BECOME A LICENSEE
To become a licensee, contact SMA and fill out the licensing application by clicking on the link below:
http://www.smaworks.com/license-application/

Strategic Marketing Affiliates
Attn: Brian Young
Pan American Plaza
201 South Capitol Ave. Suite 520
Indianapolis, IN 46225
Phone: (317)829-5690
Fax: (317) 829-5696
byoung@smaworks.com
www.smaworks.com

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